FREE SHIPPING ON ORDERS OVER £50FREE SHIPPING ON ORDERS OVER £50FREE SHIPPING ON ORDERS OVER £50FREE SHIPPING ON ORDERS OVER £50FREE SHIPPING ON ORDERS OVER £50FREE SHIPPING ON ORDERS OVER £50FREE SHIPPING ON ORDERS OVER £50FREE SHIPPING ON ORDERS OVER £50

Legal

Privacy Policy

Apex Cards ("we", "us", "our") is committed to protecting your privacy. This policy explains what personal information we collect when you shop with us, how we use it, and the rights you have over it.

Information we collect

We collect information you provide when you create an account or place an order — your name, email address, postal address and telephone number. When you pay, your card details are entered directly with our payment processor; we do not see or store your full card number.

How we use your information

We use your information to process and ship your orders, communicate with you about the status of your order, take payment, and meet our legal and accounting obligations. Our lawful bases for processing are the performance of our contract with you, our legitimate business interests, compliance with legal obligations, and, where required, your consent.

Who we share it with

We share information only as needed to provide the service: with our payment processor to take payment, with delivery couriers to ship your order, and with the email provider that sends your order updates. We do not sell your personal information.

Cookies

Our website uses cookies that are strictly necessary for the site to function, such as keeping you logged in and remembering your cart. With your consent, we also use Google Analytics to understand how visitors use the site; this only runs if you accept analytics cookies in the cookie banner, and you can decline or change your choice at any time. We do not use advertising or ad-tracking cookies.

Retention

We keep your personal information for as long as your account is active and for as long afterwards as we are required to for legal, tax and record-keeping purposes.

Your rights

You have the right to access, correct, erase, restrict or object to our processing of your personal information, and to request a copy of it. To exercise any of these rights, contact us at hello@shopapexcards.com. If you are in the UK, you also have the right to complain to the Information Commissioner's Office (ICO).